Bachelor Marketing and International Business (MCI)
Start of the school year
October 2025
Admission
Prices
Duration
Bac/+1/+2
First year 3700€
Second year 3900€
Third year 4300€
3 years
400 hours per year
400+ hours of initial training in higher education for adults with a baccalaureate or equivalent degree.
Bachelor Marketing and International Business (MCI)
PROGRAM
400+ hours of initial training in higher education for adults with a baccalaureate or equivalent degree.
Teaching Language
- French
Competencies to be acquired
- Master the fundamentals of marketing and international trade, as well as the tools needed to implement strategies.
- Understand the stakes involved in business development, customer relationship and sales management, and the management of sales performance
- Use decision-making and problem-solving techniques within their field of expertise
- Implement an international sales prospecting plan
- Participate in the management of import-export operations
- Help develop and control an operational marketing strategy
- Participate in optimizing the logistics chain
- Contribute to the targeting of potential countries for international development
Each unit can be validated independently. Validation of all units leads to the professional title.
Programe - Training features
General courses
- Language LV.1 English
- Law & Economics
- Management (management, accounting basics, etc.)
Professional courses
Marketing (market analysis, business development, etc.)
International Business (transportation, logistics, etc.)
Classes are held on site, and students are expected to attend regularly (unless exceptional arrangements have been made).
- Initial in-class training
- Additional e-learning modules
- Options available for working professionals
- Rhythm: Half-day Monday to Friday (American style)
- Professional business meetings
RNCP certification challenge option by application and admission at the beginning of the school year by e-mail to info@ilci.fr
Around 50 hours of course modules and additional exams are added to the initial program.
* Ref RNCP : French and international business development manager level 6 Code NSF 312P, published in the JO dated 16/12/2020 issued by CTI
Mandatory internship in 3rd year
- Minimum 280 hours (2 months full time) in company
- Maximum 6 months (per year)
Equivalence and bridge : No
Professions prepared
- Marketing Manager
- French and international business development manager
- Product manager
- Business Manager
- Sales Technician
- International purchasing manager
- Logistics manager
Activity sector
- Any industrial or service company with foreign operations
- Import/export companies
- SMEs engaged in an internationalization process
Entreprises
Publicis, Unilever, Procter & Gamble, Hoegaarden, Pepsico, Nestle, Johnson & Johnson, Bayer, Bmw, Philipps, Carrefour, Salesforce, Optimize360, Zeegroup, Abileo, ADI, Back market, etc.
Continuation of post-graduate studies
Mastère in International Trade, Marketing, Purchasing and Supply Chain, Logistics Operations
ABOUT ILCI
ILCI Business School Paris is both a business school in Paris and a language center offering various Bachelor, MBA and DBA courses.
We offer programs in Management, Marketing, Communications, Digital, Logistics, Luxury Goods and Tourism.
Learning languages to develop your international career. ILCI teaches French as foreign language.
ADRESS
Campus Véronèse – 4 rue Véronèse
Campus Dunois – 77 rue Dunois
Campus Véronèse is open from Monday to Friday, 9:00 am to 5:00 pm.
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