The Bachelor of Business Administration (BBA) is an undergraduate degree in business and administration, awarded after three years of post-secondary education. Designed to provide a comprehensive and versatile education, the BBA prepares students for a career in the business world by developing strong skills in management, finance, marketing, human resources, and entrepreneurship. The philosophy of the BBA is based on a pedagogical approach that combines academic rigor, practical application, and international exposure, enabling students to become adaptable and competent professionals.

The duration of study for a BBA is three years, divided into six semesters. Each semester is structured around a varied program that includes theoretical courses, tutorials, group projects, and practical case studies. The curriculum covers a wide range of disciplines such as economics, finance, marketing, human resource management, accounting, business law, statistics, and operations management. Students also have the opportunity to specialize in specific areas, such as international trade, innovation management, or entrepreneurship.

A key element of the BBA is the integration of professional internships, essential for applying theoretical knowledge in a real-world context and gaining valuable experience. Internships, which can be carried out in France or abroad, are spread throughout the course, often at the end of each academic year. The total duration of internships typically ranges from six to twelve months. These periods in companies allow students to familiarize themselves with the professional environment, develop their interpersonal skills, and build a network of professional contacts.

Internships are governed by internship agreements that define the educational objectives, assigned tasks, and evaluation methods. Students are supervised by an internship tutor within the company and a faculty advisor from their institution. This dual supervision ensures a rewarding and formative internship experience, maintaining coherence between theoretical and practical learning. At the end of each internship, students must write an internship report, which will be evaluated by a jury during the final examination. This report is an important component of the degree validation, as it reflects the student’s ability to analyze and synthesize their professional experiences.

The BBA also offers numerous international opportunities through partnerships with universities and business schools worldwide. Students have the chance to participate in exchange programs, take courses abroad, or complete international internships, enriching their academic and professional journey with a global perspective.

In conclusion, the BBA is a comprehensive and demanding program that effectively prepares students for a career in the business world. Its educational philosophy, centered on acquiring technical and professional skills, combined with a strong practical and international dimension, makes it an attractive choice for those seeking rapid and effective training in the business field. The three-year duration of studies, coupled with internships, provides a harmonious balance between theory and practice, making graduates immediately operational and highly valued by employers. The BBA thus represents a pathway of excellence for accessing management and leadership positions, while also offering the possibility of pursuing further studies for those who wish to, particularly towards Master's degrees in management or MBAs.